We’re moving the conversation from output to outcome

North helps organisations execute their strategy and goals
by creating a culture of measuring progress and focusing on outcomes.

output vs outcomes metrics in OKRs

1. Set the vision, mission and strategy (optional)

Your company’s vision, mission, and strategy are the foundation for creating your organization’s Goals. Mission and strategy provide the necessary context for your goals. They answer the WHY behind your goals.

setting vision mission and strategy in OKRs
  • Vision – The change your company wants to bring to the world.
  • Mission – The thing your company will do to make that change happen
  • Strategy – Your unique approach to executing your company’s mission.
  • Goals – The outcomes that measure progress toward your strategy
  • More on how OKRs fit into your Company strategy
  • Examples of Vision and mission

2. Then set the organization’s goals (optional)

Teams look up these goals to see what the company’s priorities are.

3. Teams create goals to align with and contribute to the organization’s goals

Teams plan and prioritise their goals to contribute to the company’s goals. this is both a bottom-up and top-down activity.

4. Teams plan Initiatives to move the needle

Initiatives in the North are where you define a high-level project roadmap to achieve your goal. Initiatives are tracked in the context of the goal and key results, that way you can easily see what work is connected to which goals

5. Teams check in to keep everyone updated

Goal check-ins help everyone stay updated on the progress made. Check-ins are an important ritual in your OKR program. Goal owners update goal progress and flag if the goal is on track, behind, or at risk.

6. Managers review progress and stear

The activity view is where everyone can see daily progress on goals and initiatives, check-ins, new initiatives comments, and awards.

7. Conversations happen in the context

Comments and reactions to all initiatives, goals, and key results allow discussions to happen in context. That way you go back and find key decisions made.

8. Goals are closed with outcomes

At the end of each cycle, all owners close their goals with the right outcome. This is a great start to a retrospective discussion on how things went.

9. Celebrate wins with awards

Give awards when goals hit milestones. celebrate small wins with the team!

North is a single app for Strategy, OKRs, and Initiatives

North is built for data-driven companies that want to make an impact.
Companies of all sizes use North for strategy, goals and Initiatives.

How North WorksOur Pricing

Take the OKR Quiz

North Features
Getting started with North
Org and Team goals
Goal Initiatives
Goal Check-ins
Give Awards
Goal Alignment

Our take on Product
OKRs for AARRR Metrics
On Product discovery
Communicating well
Metrics for Product teams
Telling stories with data
Data visualisation


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