Every person in your company is a vector. Your progress is determined by the sum of all vectors. — Elon Musk

Imagine you’re going to climb the mountain with a team full of expert mountaineers. Each one bringing unique skills to make the journey a success. Now imagine not telling them which mountain you‘re going to climb together — most will fail to even arrive at any destination, those who do will be exhausted doing it alone.

Read what Dharmesh Shah learned from Elon Musk about aligning vectors

Next: See how OKRs fit in your Strategy


North Features
Getting started with North
Org and Team goals
Goal Initiatives
Goal Check-ins
Give Awards
Goal Alignment

Our take on Product
OKRs for AARRR Metrics
On Product discovery
Communicating well
Metrics for Product teams
Telling stories with data
Data visualisation

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