Essays
- Google Guide: Set goals with OKRs
- Sachin Rekhi: A Leader’s Guide to Implementing OKRs
- Christina Wodke: The Art of the OKR
Learn from others
- How GitLab sets OKRs: GitLab’s public OKRs
Videos
6Books
OKR Quotes
Airbnb – Nathan Blecharczyk, Co-Founder of Airbnb
“This year I’ve reduced my role in directly running the day-to-day aspects of various teams and the time-consuming requirements that come with that, and instead have focused my time on more strategic tasks, such as putting together the 2015 plan and a framework for creating transparency and accountability throughout the organization. Much of what we will be doing is borrowed from the OKR methodology (used by Google and many others), as well as many of the suggestions from the book The Advantage.”
Full story
Google – re:Work
“Studies have shown that committing to a goal can help improve employee performance. But more specifically, research reveals that setting challenging and specific goals can further enhance employee engagement in attaining those goals. Google often uses “Objectives and Key Results” (OKRs) to try to set ambitious goals and track progress.”
Full story
Bill Gates – Management tips from a brilliant business leader
“Andy and I became friendly over the years, I studied several of the business books he wrote early on, and Microsoft adopted some of the methods that Intel used”
…
“Andy’s ideas are a basis for the management system called OKRs (Objectives and Key Results) developed by John Doerr, a venture capitalist and a frequent business partner of mine. In his new book, Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World With OKRs, John explains how OKRs work and shows how you can apply them in all sorts of situations.”
Full story
Sachin Rekhi – NoteJoy
“I’m a firm believer that Objectives & Key Results (OKRs), the goal-setting framework invented at Intel and popularized by Google and John Doerr, can be a highly effective leadership tool for a team of any size. When done right, they help drive focus, alignment, accountability, and an outcome-orientation throughout the organization. However, too often, OKRs are implemented poorly, resulting in the promised benefits never being realized. After spending the last 8 years implementing OKRs at both large organizations like LinkedIn and small startups like Notejoy, I wanted to share what I’ve come to appreciate is required to develop an effective OKR program.”
North is a single app for Strategy, OKRs, and Initiatives
North is built for data-driven companies that want to make an impact.
Companies of all sizes use North for strategy, goals and Initiatives.
Before you start
What are OKRs?
OKR Meaning
History of OKRs
Benefits of OKRs
Are OKRs right for me?
OKR Mistakes to Avoid
A Brief Guide to OKRs
Aligning with OKRs
Strategic Planning
OKRs in Strategy
SMART, MBO, BHAG
Role of an OKR Champion
Take the OKR Quiz
The North Guide to OKRs
Getting started with OKRs
How North works
A typical OKR Cycle
Planning your OKRs
Weekly OKR Check-In
Stretch vs Committed OKRs
Aligning vs Cascading OKRs
Aligning OKR Teams
OKRs vs KPI
OKR vs KPI: with Examples
Input vs Output metrics
Good and Bad OKRs
OKRs and Agile
OKR Templates
Learning resources
Vision & Mission Templates
Google OKR Template
OKRs for Product teams
OKRs for CEOs’ teams
OKRs for Sales teams
OKRs for Marketing teams
OKRs with Google Workspace
North Features
Getting started with North
Org and Team goals
Goal Initiatives
Goal Check-ins
Give Awards
Goal Alignment
Our take on Product
OKRs for AARRR Metrics
On Product discovery
Communicating well
Metrics for Product teams
Telling stories with data
Data visualisation
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